The Ebook Cavern Reviews

WEBSITE DETAILS
Subject: Teacher and Internet Marketer Lee McIntyre’s membership site. It contains a number of useful resources for budding Internet Marketers including; videos, interviews, free ebooks, a forum and more.
Other Information: You can download a free interview with Lee Mcintyre about his Standing Start Profits website by Clicking Here.

ABOUT LEE MCINTYRE (AUTHOR OF STANDING START PROFITS)
Lee McIntyre is a teacher who has already successfully sold digital products online in the teaching niche. Although Lee has only been trading online since 2006 he is a true success, selling 600+ copies of his first Internet Marketing ebook, Auction Profits Unleashed, during pre-launch alone.

ABOUT STANDING START PROFITS
Standing Start Profits provides subscribers with a number of resources for budding Internet Marketers which I have outlined below:

• Mentoring Forum!!
• Training Videos!!
• Special Offers!!
• Lee McIntyre Recommended!!
• Expert Interviews!!
• Marketing Tools!!
• Extra Bonuses MRR!!
• Extra Freebies!!
• Rebrandable Reports!!

For this review I will go through Standing Start Profits section by section. The first section is the “Mentoring Forum”. The forum has lots of useful sections including ‘Ask the Experts’, ‘Internet Marketing Chat’ and my favourite section ‘eBay Advice and Guidance’. The forum is a great way for Standing Start Profits members to interact with each other. Although it’s not as busy as the Warrior Forum I like the fact that it has a special eBay section being an eBay seller myself.

Next are the “Training Videos”. The first video is entitled ‘Give and you shall Recieve’ and runs for just over 11 minutes. In this video Lee explains how he established himself online and gives the viewer two pieces of advice which he believes you should follow before you start trying to make money online. The next video is ‘Create a Product that’s in Demand’, a 10 minute video which as the title suggest describes product creation. The third video is ‘The Power of Social Proof’ which runs a little over 12 minutes. Here Lee discusses the power of testimonials and how he went about collecting testimonials for Auction Profits Unleashed. The video after this is ‘Your Sales Person in Action’, an 11 minute video in which Lee gives his advice on how to construct your sales page. The fifth video is ‘Use a Launch Pad for Blast Off!’ which runs for 14 minutes. Here Lee explains how he successfully pre-launched Auction Profits Unleashed and created lots of interest. In the next 12 minute video, ‘Earn Money and Build and Asset’, Lee explains how to use your product launch to build a list. The seventh video is ‘Leverage your Success’, a 14 minute video which goes into detail on how to secure joint ventures for your product and how he did this for Auction Profits Unleashed. The video after this is ‘Overdeliver and Profit!’ which runs at a shorter 8 minutes. Here Lee explains how you can build a good brand image by overdelivering. The ninth video runs for 10 minutes and is entitled ‘Multiply your Efforts by 100!’. In this video Lee covers how to build an army of affiliates your product and how he did this for Auction Profits Unleashed. In the final video, ‘Carry on Building’ Lee discusses why you should not stop after one product but keep building your business. Overall, I really liked these videos. Lee offers a complete guide to creating your own products and making money online but most importantly he shows you how he did it with Auction Profits Unleashed. This is really important because it gives you a real life example that you can follow but it also shows you his ideas work. Plus, Lee also offers additional free videos for subscribers to Standing Start Profits each month. At the time of writing this review, the additional videos included; ‘JVs under the Spotlight’, ‘The Power of the Free WSO’ and ‘Newsletter Marketing 101′. This is an excellent section. Lee has really overdelivered and the videos alone are worth more than the price of membership.

The third section is “Special Offers”. The offers range from discounts on certain products to free bonuses when you purchase the products. For example, in this section Lee offer’s James Penn’s short report profits with a $10 discount and a free ebook. If you’re looking to get these products with some added value then this is the place to go.

The next section is “Lee McIntyre Recommended” where Lee recommends certain products. To be honest although they’re solid recommendations you won’t learn anything new in this section.

The fifth section is “Expert Interviews”. Here Lee offers interviews with the experts in PDF format plus some also come in audio format. The interviews change each month but at the time of writing this review they included; ‘Stephen Wagenheim’, ‘Sam Stephens’, ‘Kevin Riley’, ‘Dr Mani’, ‘Dean Shainin’ and ‘James Penn’. The interviews are insightful and allow you to see how the full time Internet Marketer’s operate. Overall, a good section.

Next up are “Marketing Tools”, “Extra Bonuses MRR”, “Extra Freebies” and “Rebrandable Reports”. In these sections you get a LOT of free ebooks and digital products. Some come with no redistribution, others with resell rights and some have rebranding rights. Again the products change each month but there’s a lot of really good content. One highlight was a $47 dollar ebook that Lee had managed to secure for members absolutely free of charge. Being an eBay ebook seller the products with master resell rights and rebranding rights are of particular interest to me but there’s should be something here to suit everyone’s taste. Overall, this is another excellent section in which Lee has overdelivered once again.

So in conclusion what did I think of Standing Start Profits? It’s an excellent resource for people who want to get started making money on the Internet. The freebies, interviews and videos all more than justify the purchase price individually. The fact that you get it all for such a good price represents amazing value and amazing generosity on Lee’s part. My favourite section is definitely the videos. In these videos, Lee gives you a really good insight into the work behind his highly successful launch of Auction Profits Unleashed and how he ultimately ended up earning over $7000 in 30 days. They’re useful on so many levels. First, you can use the principles behind Lee’s launch and apply them to your own products. Secondly, they show that it is possible for a relatively unknown Internet Marketer (as Lee was before the launch of Auction Profits Unleashed), to earn a significat amount of money online in a short period of time. The other resources are very good and I will definitely be using some of the reports with master resell rights for my own eBay store. However, the videos really seal the deal. As I expected Lee has over delivered again and created yet another amazing product in Standing Start Profits.

GOOD POINTS

• The videos really do have everything. Advice that can be applied to your own products, real life examples, proof that they work and more.
• The interviews are a really good read and offer an insight into the life of full time Internet Marketers.
• The free ebooks are a nice addition and useful to me as an eBay ebook seller.

BAD POINTS

• The Standing Start Profits forum is relatively quiet compared with the Warrior Forum.
• The special offers weren’t very useful to me.

HOW I HAVE GAINED FROM STANDING START PROFITS
The direct benefit of becoming a member of Standing Start Profits is the free ebooks with master resell rights. I can now add them to my eBay ebook store. The videos have also given me a lot to think about before I launch my new product. I feel they will really help my next product be a huge success.

*****

If you want to join Standing Start Profits Click Here.

*****

EBOOK DETAILS
File Size: 2.14mb Zipped, 2.18mb Unzipped.
Number of Pages: 44
Format: Adobe Acrobat (.pdf).
Subject: The Worn Paper System is “the average person’s guide to making money on the Internet.” In this ebook Sara Brown discusses the exact blueprint she uses to put together simple, money making websites, time and time again, project after project.

ABOUT SARA BROWN (AUTHOR OF THE WORN PAPER SYSTEM)
Sara Brown is one of the UK’s top Internet Marketers. She runs a variety of websites which can all be accessed from http://www.sara-brown.com/choices/. If you want to know more read her About Me page on eBay or subscribe to her newsletter through her websites.

ABOUT THE WORN PAPER SYSTEM
As a long time newsletter subscriber and repeat customer of Sara Brown’s I snapped up a copy of The Worn Paper System as soon as it was offered to me. This system was initially a diagram scribbled down onto a worn piece of paper and pinned above Sara’s desk. The diagram itself is a result of Sara’s one year research into how to avoid losses and replicate big successes online. Now for the first time ever she has converted it into ebook form. Not only do you get the actual diagram that Sara has used to set up her various money making websites, but she also breaks it down into step by step, easy to follow instructions. To put it in Sara’s words this is “the average person’s guide to making money on the Internet.”

Inside the Worn Paper System Sara tells you:

• How to create and sell your own Ebook!!
• How to sell Affiliate Products!!
• How to create and sell your own Software!!
• How to use Blogs to promote the above Products!!
• How to use Forums to promote the above Products!!
• How to use Viral Reports and Ebooks to promote the above Products!!
• How to participate in Joint Ventures to promote the above Products!!
• How to use Articles to promote the above Products!!
• How to use eBay’s About Me Page to promote the above Products!!
• How to build a Mailing List to promote the above Products!!
• The actual diagram that appeared on that worn piece of paper!!

The Worn Paper System begins with Sara explaining how her friend lost his job. The subsequent money earning advice she gave him is exactly what is outlined in The Worn Paper System. She then goes on to tell you that you will need $100 (approximately £50) to pay for website hosting before you begin but this will be the only cost. Following this the Worn Paper System is divided into three basic chapters; “Getting a domain name and Website”, “What will I be Selling”, and “How to make Money.”

The first chapter “Getting a domain name and Website” is clearly aimed at beginners. If you’re completely unfamiliar with this process then you may need to read this bit, but the majority of readers will be able to skip straight to the next chapter “What will I be Selling.”

Sara begins the next chapter entitled “What will I be Selling” by describing the three products she sells online (ebooks, affiliate products, and software) and then how to go about sourcing/creating each of these.

I found the section on selling ebooks very informative. Sara provides effective ideas on how you could create both an Internet Marketing Ebook and a Non-Internet Marketing Ebook of your own. She also provides information on how you can make quite a profit from resellable ebooks in ways that don’t initially spring to mind.

The section on selling affiliate products is not quite as good because it contains a lot of filler such as screenshots of Sara’s affiliate earnings. It does do quite a good job at explaining ClickBank terms such as “Gravity” but overall I didn’t really learn anything new in this section. If you have no idea at all what affiliate programs are and how they work then this section may prove useful but otherwise. Otherwise you will probably be able to skip right past it.

The third section on creating your own software is very good. I found it particularly informative as it explains how you can get your own software created without being a programmer. All you need is the idea. This section is short but to the point and creating my own software using Sara’s methods is an idea I will be looking into in the future.

Following the above three sections Sara moves onto the next chapter “How to make Money.” The chapter on “What will I be Selling” explained how to source/create the products. Now you have the products, “How to make Money” explains how to promote and make money from these products via blogs, forums, viral ebooks, joint ventures, articles, eBay About Me pages, and mailing lists.

Sara begins with blogs and explains how you can use these free tools to sell the above products. The methods Sara explains in this section are simply but effective, and methods that I implement myself as an affiliate. Sara explains how to get your blog set up, what you need to include in it, and how long it will take to set up. Overall, I found this section very good and have myself implemented many of the blogging methods detailed by Sara.

In the next section Sara discusses how to use forums to promote products. I found this section rather short, and the information rather basic. I think most people will already know of the methods identified in this section but it may be useful to the beginner.

Next Sara discusses viral reports and ebooks. This information in this section is quite good and can be used to effectively promote your products. However, like with the section on forums this information is almost common knowledge and therefore is only likely to be useful to beginners.

Following this Sara moves on to discuss using joint ventures to promote the products. I found this section very good because it explains how you can generate a lot of extra sales with very little effort. Sara explains how you can go about arranging your first joint venture. Even if you are a relative beginner and you are just releasing your first product, a successful joint venture with a “guru” can send your sales through the roof in a matter of days.

Articles are the next promotional tool discussed in this chapter. Sara explains how you can submit free articles to the article directories, and use these to promote products. Although articles can be a very effective long-term promotional tool, like with some of the above promotional methods, you are likely to have heard of the methods Sara discusses before. Therefore, this information is likely to be only useful to beginners.

Next Sara moves onto eBay About Me pages. In this section Sara discusses a quite underutilised but effective method for promoting products. It is likely that you have never thought of or been aware of this method. However, when used properly your eBay About Me page can be a great source of extra sales and a great promotional tool. Overall, this section is excellent and contains excellent ideas that can be utilised by anyone who has an eBay account.

In the final section of the chapter Sara moves onto discuss building a mailing list. If you sell online and don’t yet build a mailing list, then you need to start doing so. It is in mine and Sara’s opinion the single most important aspect of Internet Marketing. In this chapter Sara explains; why you need a list, how to build a mailing list effectively, and how to make money from your list. This chapter was one of the best, if not the best in the ebook. If you follow the instructions in this section you should have a mailing list up and running in a matter of days and be making money from the list soon after.

Following the end of chapter three Sara wraps up the ebook with a full page display of her “Worn Paper” diagram. This diagram provides a nice finish to the ebook as it brings all the ideas in the “Worn Paper System” together on one page in an easy to follow flowchart.

Overall, I found that The Worn Paper System contained some good ideas for selling your own products and selling as an affiliate. In particular the sections on selling ebooks, building a mailing list, and using your eBay About Me page effectively all contain excellent information. The ebook itself also provides a great guide on how to start from scratch and set up a steady number of income streams online. The ebook is also laid out very logically meaning that it’s easy to follow and the methods inside can be implemented as you read. The main criticism I have of the ebook is that it is aimed at beginners. Someone who has been practicing Internet Marketing for some time is likely to already know about many of the methods discussed in this ebook. I was fully aware of article marketing, affiliate marketing, building a mailing list, and viral ebooks before I read this ebook. Although I did learn something new about blogging the majority of information was not new to me. Therefore, I would only recommend The Worn Paper System if you are a beginner in Internet Marketing. If you’re a budding Internet Marketer looking where to start then The Worn Paper System provides you with a comprehensive, easy to follow plan, to get your first few income streams up and running. However, if you already know about blogging, article marketing, viral reports and any of the other above topics then you are probably best giving The Worn Paper System a miss.

GOOD POINTS

• The section on ebooks is very informative and gets the creative juices flowing.
• The method of getting your own software is one of my favourites in The Worn Paper System. It’s very simple but very effective.
• The section on blogging is quite informative and was what actually led to me creating my own blogs.
• All the promotional methods discussed are free so won’t cost you a penny.
• The ebook is very well laid out and flows in a logical manner meaning it is easy to follow. You can implement the ideas as you read.
• The “Worn Paper” diagram at the end summarises the ebook very well. It could be used as a useful checklist when launching new websites, internet marketing campaigns etc.

BAD POINTS

• The section on affiliate marketing contains little useful information. It is little more than a glorified guide to ClickBank terms.
• There is quite a lot of filler (e.g. earnings screenshots) which I find unnecessary.
• Although they are effective, you are likely to already know about many of the promotional methods Sara mentions.

HOW I HAVE GAINED FROM THE WORN PAPER SYSTEM
As I have said throughout this interview the majority of this information is common knowledge to me. I already know a good amount about article marketing, affiliate marketing, viral reports etc. However, reading the blogging section of The Worn Paper System did lead me to setting up my own blogs, an idea which I had overlooked in the past. Sara’s method of creating your own software is also one I may be taking advantage of in the future.

*****

If you want to purchase The Worn Paper System Click Here.

*****

EBOOK DETAILS
File Size: 1,287kb Zipped, 1,300kb Unzipped.
Number of Pages: 1 long scrolling page.
Format: Executable (.exe)
Subject: Quick Cash Injections details the methods Sara used when she first started out in Internet Marketing to generate quick cash when needed.

ABOUT SARA BROWN (AUTHOR OF QUICK CASH INJECTIONS)
Sara Brown is one of the UK’s top Internet Marketers. She runs a variety of websites which can all be accessed from http://www.sara-brown.com/choices/. If you want to know more read her About Me page on eBay or subscribe to her newsletter through her websites.

ABOUT QUICK CASH INJECTIONS
After reading An Interview with Sara Brown I was intrigued by her unique income generating methods and had to know more. This led me to purchase her ebook “Quick Cash Injections.” This ebook tells you how Sara generates quick cash injections when she needs them.

In the ebook Sara discusses how to:

• Get your first set of cash injections within 24-72 hours!!
• Get your second set of cash injection within 1 week!!
• Get your third set of cash injections in 2+ weeks!!
• How to generate quick cash injections with Digital Products!!
• How to generate quick cash injections with Physical Goods!!
• How to generate quick cash injections without any product!!

Quick Cash Injections begins with Sara telling you why you need quick cash injections. As she puts it there are some of us who do not have savings and “There are often financial emergencies and unexpected bills that require a sudden cash injection to rectify.” She then goes on to explain how you can generate these quick cash injections in three basic timeframes; 24-72 hours, 1 week, and 2+ weeks. She then sums up the ebook and outlines why soon it will be necessary to generate quick cash injections using the “Pensions Crisis” (where thousands of people are now facing a bleak retirement due to having ten years salary stolen from them) as an example.

As expected I found this ebook to be a very interesting read. I feel some of the methods Sara uses are very good and some are not so good. To conduct this review I will outline each cash injection below and how effective I think it is.

Sara’s first cash injection is reselling ebooks on eBay. She believes that this can provide you with a quick cash injection within 24-72 hours. Whilst the actual chapter does outline some useful tips for ebook sellers (such as using a unique listing title), I have to disagree with the timeframe Sara uses. As I outline in my own ebook “How to set up a Successful, Automated, Ebook Business on eBay” the ebook market on eBay is now very competitive. Simply listing the ebook on eBay does not guarantee you a sale. I think the best method of selling ebooks on eBay is to build a large, constantly expanding, automated ebook business on eBay which requires regular promotion. To achieve this will take considerably longer than 24-72 hours and I personally would not class this method as a quick cash injection.

The next cash injection is making money from other people’s mistakes. I can’t go into too much detail as it will give too much away but I have to agree that this is a very good quick cash injection. When I launched “How to set up a Successful, Automated, Ebook Business on eBay” I made quite a few mistakes, some which could have potentially been very damaging to my sales. Luckily for me I had someone identify these mistakes free of charge, and all before the product was launched. However, I have learnt from this the value of checking for mistakes. The earlier they are identified, the less damaging they can be. Now as I said I can’t reveal exactly how exactly you can make money from other people’s mistakes but it is one of the better 24-72 hour cash injections included in Quick Cash Injections.

The third cash injection is Ebay Arbitrage. Now most Ebay Arbitrage systems I have seen involve a misspelling tool which is still an effective tool but is becoming increasingly widely used. Sara’s arbitrage system involves simply buying goods off eBay and reselling them on eBay for a higher price. I can’t say anymore as it will reveal exactly what she does. Sara also includes an example of the system in action with examples of real goods she has purchased and sold on eBay. This is a good cash injection with the potential for high profit margins but it does require more time than some of the other methods outlined.

Next up is the 1 week cash injections. The first involves buying and selling domain names. This is again another excellent cash injection. Sara gives plenty of good tips in this chapter on which domains should be popular and which domains may not be so popular. She also provides a great resource to get free appraisals on domain names. Although I have not personally dabbled in this area, I have seen others do it successfully so know that there is potential for high profits. Also, it can all be done without even having to leave your PC so I can again see this as being a great method to get quick cash injections.

The second 1 week cash injection involves selling disks (CDs). You don’t need your own product but there are various legal guidelines you need to be aware of when embarking upon this cash injection. Sara outlines them all inside the ebook. My overall opinion on this cash injection is that although it will work I don’t think it is worth the effort when compared to some of the other cash injections mentioned. This idea involves sourcing, packing, and shipping whereas for some of the other injections you don’t have to leave your PC.

The next cash injection involves freelance writing. In this section Sara provides you with an excellent free resource on which contains a database of thousands of jobs for freelance writers. Most people are an expert at something so this is a cash injection worth considering. Personally, I am in two minds about this subject. On the one hand it would be great for me to be paid for writing articles similar to those that I already do. On the other hand if I did write freelance articles for others, I would not be able to use these as promotional tools like I currently do. Overall, opinion on this cash injection is likely to be divided and it all comes down to how you want to use your writing skills.

Following the previous cash injection, Sara provides two website links. The first is a website that lists goods that people don’t want anymore. If you want that person’s goods then they will give them to you for free. What you do with it after is up to you but this is a potentially useful cash injection. The second website is a free list of 1000 money making ideas. I have read a few of the ideas and some are very easy to set up, some not so easy. However, both these websites are a useful bonus and could easily provide quick cash injections.

After this section comes the 2+ weeks cash injections. The first of these is paid online surveys. In this section Sara outlines why you should never pay for access to surveys (to summarise companies aren’t allowed to make you pay to perform market research). She then provides you with a website that gives you access to many free paid surveys. This is an invaluable link as many ebooks charge you for this very information. I personally don’t rate paid surveys too highly. Although you do get paid for sitting at your PC and filling out a survey (which is simple enough) I find it quite boring. If you feel that the money outweighs the boredom or actually enjoy doing surveys then this could be a good cash injection for you to try.

The next cash injection is the car boot sale method. Again I can’t say too much or I will reveal exactly what it is but this is one of my favourites in the ebook. The car boot sale method is basically a technique that Sara uses herself to get goods from a car boot at well below the price they are being sold (and no she doesn’t steal them). Once aquired these goods can be sold separately on eBay or at the place where Sara herself sells them (again I can’t reveal it here). Using this method Sara says that she bought some stock from a car boot for £60 and then sold it for £1,920. Although I haven’t tried this method it does sound like an excellent way to generate a lot of cash for very little work.

The final cash injection is creating your own software without being an expert programmer (or even amateur programmer). Again I can’t reveal how you achieve this here (it’s all revealed in the ebook) but I can tell you that all you have to do is come up with the idea i.e. what function do you want the software to fulfill. Now this income stream will cost you a bit of money to set up but in my opinion the potential returns are well worth it. Out of all the methods mentioned in Quick Cash Injections I think this is one of the best and one that I am seriously considering looking into in the future.

Overall, Quick Cash Injections comes with a mix of ideas but thankfully the good outweighs the bad. I personally don’t think that the ebooks with resell rights chapter would serve as a very good quick cash injection and I don’t rate paid online surveys highly, but on the other hand I think the car boot method and creating your own software cash injections are some of the best money making ideas I have come across. The ebook is worth it’s price for these methods alone.

GOOD POINTS

• The making money from other people’s mistakes cash injection can generate money within a couple of days, for very little work, without you having to leave your PC.
• The Ebay Arbitrage System with a little creative thinking can be another great quick cash injection and could even be used as a long term business.
• Buying and selling domains allows you to generate cash from the comfort of your own PC.
• The car boot sale method is a unique, easy to implement idea, which requires little time and can produce huge profit margins.
• The creating your own software cash injection can be used by anyone, and for a small initial investment, could make you a LOT of money.

BAD POINTS

• I don’t think that reselling ebooks on eBay qualifies as a quick cash injection.
• Selling disks (CDs) takes a reasonable amount of time and only produces very small profit margins.
• Paid online surveys can be long, tiring, and often boring.
• The delivery system delays your access to the ebook which I found quite annoying.

HOW I HAVE GAINED FROM QUICK CASH INJECTIONS
At the moment I have not implemented the ideas from Quick Cash Injections. The reason for this is that I do not require any quick cash injections at the moment and also I am pursuing more long-term money making methods. However, I could definitely see myself using some of the ideas in the future, especially the creating your own software one. Next time I end up at a car boot sale (although I don’t go very often) the car boot sale method will prove a nice little earner.

*****

If you want to purchase Quick Cash Injections Click Here. 

***** 

EBOOK DETAILS
File Size: 1,116kb Zipped, 688kb Unzipped.
Number of Pages: 63
Format: Adobe Acrobat (.pdf)
Subject: A guide to making money on the Internet.

ABOUT THE RICH JERK
If you have seen his website then you probably think that the Rich Jerk is some arrogant, rude, jerk. Aside from that little is known about the true identity of the Rich Jerk. He does make quite regular posts in his blog located at http://www.therichjerk.com/blog/ which does give you an insight. He has also held the top spot on ClickBank and generated much hype with the launch of his ebook. Other than that the Rich Jerk and his identity is still shrouded in mystery.

ABOUT THE RICH JERK’S GUIDE TO MAKING MONEY ON THE INTERNET
“The Rich Jerk’s Guide to making Money on the Internet” (to give the ebook its full name) details seven ideas you can use to make money on the internet which are:

• Creating an Affiliate Website!!
• Search Engine Pay Per Click (PPC) Strategies!!
• Search Engine Optimisation!!
• Selling your own Information Product!!
• Buying wholesale and selling on eBay!!
• Websites you can make Profitable Right Now!!
• Other Online Ventures to Consider!!
• Supplemental Info for Beginners!!

For each of the above topics the Rich Jerk explains how you would go about setting them up. In the section below I will review the ebook on a chapter by chapter basis, and then provide my overall opinion on the ebook.

The first chapter “Creating an Affiliate Website” is in my opinion one of the best chapters in the book. It begins with a list of affiliate networks that the Rich Jerk recommends which he ranks as; ‘1) Must Join’, ‘2) Maybe Join’, and ‘3) Join If Bored.’ Once you have chosen your affiliate program, he then goes on to explain how to write your sales letter. In this section he provides five excellent tips (plus an optional sixth) which can be applied to almost any sales copy. The Rich Jerk then provides an example sales letter that incorporates all the steps from this chapter. The chapter is then rounded off with some additional affiliate tips and some affiliate website building tools. Overall, this chapter rates as one of the best in the ebook. It provides you with easy to follow, step by step instructions, which you can easily implement with the minimum of effort. The only criticism I have of this chapter is that one of the tips to get extra affiliate commissions is against ClickBank policy. I was implementing this tip for a few months but ClickBank did pick up on it and make me change my web pages. I cannot reveal what the tip is, but aside from this chapter one still remains one of the best in the ebook.

The second chapter is “Search Engine Pay Per Click (PPC) Strategies.” The chapter begins by explaining PPC search engines and then goes on to highlight; ‘The Biggies’, and the ‘Best of the Rest.’ The Rich Jerk then goes on to explain the difference between Google Adsense and Google Adwords. Following on from this he outlines a simple strategy for making money with Google Adsense, a simple strategy for selling products (affiliated or your own) via Google Adwords, and a Traffic Middleman Strategy. Although the basic information is there to implement each of these strategies I did find it quite weak. The adsense strategy for example, does not explain how to optimise your page in order to make the most money via adsense - it simply tells you to optimise your page. The section on Google Adwords is also very basic and would not be useful for anyone above beginner level. Overall, this chapter does contain the bare essentials to make money using PPC search engines. However, the level of detail means that this chapter is of little use to anyone other than beginners.

The third chapter is “Search Engine Optimisation.” Chapter three improves on the previous chapter by providing more detailed information that can be easily implemented for free. The chapter begins with a section on Incoming Links and how to obtain them. Next the Rich Jerk discusses Page Content and how to use it properly. He then moves on to discuss some Miscelaneous SEO Strategies, which provides you with a few quick tips on how to optimise your pages for Google (based on the latest results). Finally, the Rich Jerk discusses Cloaking a controversial strategy that is apparently very effective (I wouldn’t know as I have never tried it). Overall, this was another good chapter. In particular the section on Incoming Links is one that I have found very useful and borrowed from a lot. The only problem with this chapter is the controversial issue of Cloaking. Not only does it cost a lot of money to cloak a domain ($2,000 for the software that the Rich Jerk recommends) but it can also lead to your domain getting banned by search engines. However, to give the Rich Jerk credit he does outline all the risks associated with Cloaking.

The fourth chapter covers “Selling your own Information Product.” In this chapter the Rich Jerk provides tips on; ‘Creating your Product’, ‘Building your Website’, ‘Getting Affiliates to Promote your Product’, ‘Getting Affiliates to Promote your Product’ and much more. This fourth chapter is very similar to chapter two in that it covers the basics of selling your own informational product but doesn’t go into detail. It contains the basics but if you want a more detailed guide to creating your own information product I would recommend either Ebay Auction Income Streams or The One Month Magnate.

The fifth chapter is “Buying Wholesale and Selling on eBay.” In this chapter the Rich Jerk provides a selection of tips for those new to wholesaling which will help you stop being scammed. One particularly useful resource in this chapter is a tool that tells you where recipients of your email are located at the time they open your email e.g. if someone claims to be from the US you can make sure of this, and if they are not from the US you avoid a potential scam. This is another great chapter providing you with all you need to know to start making a profit with wholesale goods on eBay. I only have one small criticism that as a UK resident there are no wholesale sources I could use, but that is to be expected from a US based product.

The sixth chapter is “Websites you can make Profitable Right Now.” In this chapter the Rich Jerk provides a brief outline of a profitable website you could make for yourself. However, the highlight of the chapter is ‘Websites that made me over $1 Million.’ In this section, the Rich Jerk describes how he made over $1 million from a couple of his sites (which he has now sold). Although this chapter does not contain many practical ideas it is interesting to learn which websites made the Rich Jerk money.

The seventh chapter is “Other Online Ventures to Consider.” This short chapter is in my opinion one of the worst in the ebook. Not only is it short and basic but it just recommends some investment programs. The chapter seems really out of place, like it was thrown in by the Rich Jerk as some filler for the end of the ebook. I’m not saying these methods don’t work, but investment programs are not something I would place under the ‘Make Money on the Internet’ market.

The eighth and final chapter of the Rich Jerk provides “Supplemental Info for Beginners.” In this chapter the Rich Jerk breaks down some of his strategies to step by step basics in order to help the beginners. In this section the Rich Jerk discusses; ‘Building a Website’, ‘Placing Affiliate Tracking Codes on your Website’, ‘Affiliate Networks and what they are’, ‘Google Adwords’, ‘Google Adsense’ and much more. This chapter was of little use to me as I am not a beginner. However, I can see how this chapter would aid a beginner just getting started on the internet. The detailed step by step instructions are ideal for beginners as they provide the level of description that is required by those new to internet marketing.

Overall, the Rich Jerk is a good ebook for those new to Internet Marketing as it gets you thinking about how to set up multiple income streams on the Internet, which is essential for long-term success. It also provides you with enough information to set up each of the above income streams on your own. If you are just starting out in the Internet Marketing field then I would highly recommend this ebook. I know as well as anyone that when you start out and hear all the talk of Google Adwords, Google Adsense, Affiliate Programs, Pay per Click etc etc, it can all seem a bit daunting and you don’t know where to start. The Rich Jerk explains all these methods and gives you some brief recommendations on where to start.

However, if you want to take each income stream to the next level you will likely have to purchase an ebook related to that stream e.g. an ebook specialising in Google Adwords. The main problem with the Rich Jerk, is that it’s aimed mainly at beginners, and therefore lacks depth. If you are thinking of setting up one or more of the above income streams then the Rich Jerk is a good beginners guide, but if you are reasonably knowledgeable in the above fields then the Rich Jerk is unlikely to tell you anything new. When I purchased this ebook I was relatively unfamiliar with Internet Marketing outside of eBay so the Rich Jerk proved a useful reference point for me to expand my websites. If you are relatively experienced however, the lack of depth will be easily apparent to you.

To summarise, the level of benefit you would gain from this ebook comes down to your level of experience in Internet Marketing. If your just getting started and want an overview of all the options available to you for making money online then The Rich Jerk is an excellent text. However, if you have already been operating online for some time and know the ins and outs of Internet Marketing your money will be best spent elsewhere.

GOOD POINTS

• A very good starting point for beginners in Internet Marketing.
• Provides a variety of useful, applicable ideas for making money on the Internet.
• The language is concise and straight to the point with no technical jargon.
• As a reader you are unlikely to have thought about all the possible money making strategies detailed in this ebook.
• The ebook design is very professional and easy on the eye.

BAD POINTS

• It is aimed at the beginner so if you are looking to specialise in one particular area this ebook will not be useful.
• Lacks depth in certain areas and some issues are merely skimmed over.
• Some of the ‘black hat’ techniques are frowned upon by search engines.

HOW I HAVE GAINED FROM THE RICH JERK’S GUIDE TO MAKING MONEY ON THE INTERNET
As I have already stated, prior to reading the Rich Jerk I only sold ebooks on eBay. Reading the Rich Jerk opened my eyes to the importance of Internet Marketing outside of eBay. In particular I began to use Google Adsense and ClickBank’s Affiliate Program on my websites. I also began to promote my website through Article Submission (one of the best ways to drive free traffic to your website) and Pay per Click Advertising. Without reading the Rich Jerk I would never have considered these avenues for my business or even been aware of them.

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