The Ebook Cavern Reviews

EBOOK DETAILS
File Size: 1,937kb Zipped, 2,030kb Unzipped.
Number of Pages: 64
Format: Adobe Acrobat (.pdf)
Subject: A guide to setting up and managing your eBay store and getting it ready to sell digital products.

ABOUT LEE MCINTYRE (AUTHOR OF AUTO AUCTION INCOME)
Lee McIntyre is a teacher who has already successfully sold digital products online in the teaching niche. Although Lee has only been trading online since 2006 he is a true success, selling 600+ copies of his first Internet Marketing ebook, Auction Profits Unleashed, during pre-launch alone.

ABOUT AUTO AUCTION INCOME
In his first ebook, Auction Profits Unleashed, Lee explained how he uses eBay to generate leads for digital products. In Auto Auction Income Lee takes a few steps back and outlines how to set up and manage your eBay store and get it ready to sell digital products. This is quite a comprehensive subject which Lee breaks down into the following chapters inside Auto Auction Income:

• Setting Up Your eBay Empire the ‘Right Way’!!
• Setting Up Your Own eBay Store!!
• Managing Your eBay Store!!
• Customising Your eBay Store!!
• Creating Your eBay Listings!!
• Digital Delivery Using E-Junkie!!
• Digital Delivery Using DLGuard!!

In the first chapter “Setting Up Your eBay Empire the Right Way”, Lee describes his first experience of selling digital products on eBay and a key mistake that he made. Lee did not fully automate all aspects of his eBay business. A problem was thrown in his path which could have easily been avoided had his eBay business been fully automated. Instead the problem cost Lee 6 weeks of lost business - a loss which he values at $2500. This chapter is short and to the point but it teaches a vital lesson for those setting up their eBay stores - don’t cut corners and don’t miss anything out along the way.

The next chapter of Standing Start Profits is “Setting Up Your Own eBay Store”. Lee begins by outlining the benefits of an eBay store for serious sellers. He then goes on to cover in great detail with screenshots; registering with eBay, opening your eBay store and registering with Selling Manager Pro. This isn’t new information to me but for a beginner I can see how it would be useful.

After this the third chapter of Auto Auction Income covers “Managing You eBay Store”. Lee begins this section by explaining how to navigate around your ‘My eBay’ page and outlining what the various icons mean using screenshots. Next he explains (with screenshots again) how to automate various aspects of your eBay business including; the leaving of feedback, the sending of customised outgoing emails and most importantly the listing of your auctions. The information in this chapter is solid. In particular, the instructions on how to automatically list your auctions is a great time saver.

In the fourth chapter Lee covers “Customising Your eBay Store” and again illustrates all his instructions with screenshots. First, he covers the importance of having a unique shop logo, how to get one and how to get it online. After this Lee explains how to change the colours and layout of your eBay store. Following on from this Lee goes on to discuss how to set up store categories, how to set up promotion boxes, how to select your eBay store’s keywords and how to set up end of auction emails. You can discover most of the information in this chapter yourself simply by spending a few hours playing around with the various eBay store features located in ‘My eBay’. However, by reading Lee’s instructions you can save a lot of time and find out exactly what you need to do. Overall, another good, solid chapter.

Next Auto Auction Income goes on to cover “Creating Your eBay Listings”. Lee, like a lot of other sellers, recommends eBay’s Turbo Lister tool as the best way to create your eBay listings. I personally don’t use Turbo Lister - I instead create the listings using eBay’s Sell Your Item form then set them to automatically relist. Therefore, I haven’t been able to fully test this chapter. However, Lee goes into great detail explaining how to create your eBay listings in Turbo Lister and I’m sure I would have no trouble using Turbo Lister by following Lee’s instructions. My main criticism of this chapter is that Lee could have gone into a little more detail when covering the actual design of your auction. Those who are new to eBay are not likely to be familiar with designing listings in HTML and may require more information than is provided.

The final two chapters of Auto Auction Income are “Digital Delivery Using E-Junkie” and “Digital Delivery Using DLGuard” which both cover how to automatically deliver your digital products to customers after the payment has been made. E-Junkie and DLGuard are two tools that I do not use. I instead use the excellent My Digital Dispatch to automatically delivery my ebooks on eBay. However, Lee has again gone into great detail and used screenshots to explain how to use these two tools. I’m confident he has covered everything that potential users will need to know.

Overall, I really like the way Lee has presented Auto Auction Income. He has used a lot of screenshots and detailed instructions to explain the ideas and methods in his ebook. Presenting the information in this way makes it a lot easier for people that are not confident in using eBay to follow the information and ultimately set up their eBay store. Although for me the actual information is nothing new or groundbreaking - Lee’s presentation is excellent. If you are looking to set up your first eBay store and start selling digital products then there is some good information contained within Auto Auction Income. However, if you have some experience selling on eBay and have operated an eBay store for some time there may be little new information for you here.

GOOD POINTS

• The detailed step-by-step instructions with screenshots are very easy to follow. You can implement them as you read.
• Automating all the aspects of your eBay store, as Lee discusses in Auto Auction Income, will save you a considerable amount of time.
• Auto Auction Income acts as a good checklist to make sure you have completed all the steps towards automating your eBay store.

BAD POINTS

• I feel Lee could have provided a little more information covering the design of HTML listings.
• People who have used eBay and eBay stores before may be familiar with some of the ideas Lee covers and find little new information.

HOW I HAVE GAINED FROM AUTO AUCTION INCOME
I have been operating my eBay ebook store for a number of years now and because of this I didn’t really find anything new inside Auto Auction Income. However, if I had read this ebook when I was starting out it would have been very useful to me - answering a lot of my questions and saving me a lot of time.

*****

If you want to purchase Auto Auction Income Click Here.

*****

WEBSITE DETAILS
Subject: A collection of resources to help you succeed with digital products on eBay by creating multiple streams of income.

ABOUT ALEX JEFFREYS (CREATOR OF EASY PROFIT AUCTIONS)
Alex Jeffreys got started selling information products online by reading Jim Cockrum’s ebook The Silent Sales Machine Hiding on eBay. At 23 he quit his full time job to become a full time Internet Marketer. Alex has also created a number of his own digital products.

ABOUT THE EASY PROFIT AUCTIONS WEBSITE
The Easy Profit Auctions system provides you with a number of resources to help you use eBay as a platform to create multiple streams of income. The website is split into the following sections, each of which I will explain in the paragraphs below:

• System!!
• Introduction!!
• Index!!
• Ebay!!
• Videos!!
• Bonuses!!
• Tools!!
• Audios!!
• Support!!
• Forum!!

The first section is “System” which funnily enough provides you with an overview of the Easy Profit Auctions system. In this section Alex explains ‘Where to Start’, ‘The best way to set up your System’ and ‘What you will achieve once your system is in Place’. He then finishes this section with an article entitled ‘35 Different ways to build a Mailing List’. Overall, this section does contain some useful tips but it is mainly a summary of the rest of the website contents. However, the article ‘35 Different ways to build a Mailing List’ is very informative and contains lots of useful ideas - some of which I already use and others which I plan to implement.

Next is the “Introduction” section. In this section Alex gives readers an insight into his background and how he got started online. He cites Jim Cockrum’s The Silent Sales Machine Hiding on eBay as his main inspiration, a recommendation which I also back. He also explains that just because your business is ‘virtual’, it does not mean you don’t have to put in the time or effort - another statement that I agree with. As this section is just an introduction, there isn’t really any useable information, but Alex does state some home truths about online business which I myself agree with.

In the following section, Alex Jeffrey’s moves on to explain his system in greater detail. First, Alex discusses why sell ebooks. You probably already know by now the benefits of selling ebooks, but if not then they are provided here. After this he discusses just how big the ebook business on eBay is, and provides screenshots to back up his estimates. Again, most people know the ebook business on eBay is huge and this section highlights just how large it really is.

After this Easy Profit Auctions goes on to explain “Why write your own Ebooks?” Alex first answers this question then goes on to explain; Private Label Rights, Viral E-Book Marketing, E-Books without Resell Rights, E-Books with Resell Rights. I found this section particularly informative. I agree with Alex that creating your own products is very important and the key to success online, and in this section Alex covers all the bases of ebook creation in a concise, easy to follow format. In particular Alex provides one great tip for ebook creation which I’ve never considered before. Overall, an excellent section.

Alex then goes on to discuss the tools you will need, breaking them down into sections. He first provides links to the tools you will need and then lists some more recommended tools. After this he explains some of the tools in greater detail. Some of the tools he discusses are Selling Manager Pro, Automated Digital Delivery Software, Pop 3 Email Accounts and your own website. Again this is another excellent section from Alex. He tells eBay ebook sellers why they need each of the tools and how they all work in conjunction to run and automate your eBay ebook business. As a fellow ebook seller I use many of the tools Alex discusses here and find them a must in terms of time and cost savings.

Next Alex discusses keeping track of traffic to your eBay auctions and affiliate marketing. After two extremely informative and detailed section, I found these sections rather basic. The section on keeping track of your traffic tells you how to do so but that’s all. Likewise the section on affiliate marketing explains affiliate marketing in rather basic terms but that’s all. However, to his credit Alex does provide links to two great affiliate marketing resource where you can do further research into the topic if you so wish. Overall, both sections are rather short and basic and don’t contain much information.

After this Alex then goes on to discuss eBay related issues beginning with feedback. In this section Alex details his ‘golden rules’ of feedback and also provides some tips on how to build your feedback quickly. This section is quite detailed and informative. Although some of the information is quite logical, it is useful and the tips on building your feedback quickly are great.

Following this Alex moves on to discuss using HTML (Hyper Text Markup Languge) in your eBay auctions. In this section he makes the very valid point that if you learn the basics of HTML, then you will be able to give your auctions a professional look. Alex then provides a link to a great free HTML training resource. I myself use HTML in all my eBay auctions and agree with Alex that you do need to learn the basics in order to enhance the look of your eBay listings. Overall, Alex makes a good point in this section and provides readers with a great resources to learn HTML.

Next Alex moves on to “Auction Tips” where he explains in great detail how to approach your eBay listing. Alex goes into great detail stating; how to choose a title, how to become a PowerSeller fast, how to create a good sales page and much, much more. I was personally very impressed with this section of Easy Profit Auctions. It is very detailed and Alex pretty much covers all bases concerned with selling ebooks on eBay. In particular, Alex covers the construction of your sales page perfectly, providing tips on both the content and design, as well as telling you how to communicate effectively with your prospective customers. This is definitely one of the best sections of the Easy Profit Auctions website and I rate it as one very fine resource.

Alex then goes on to discuss using both “About Me Pages” and “eBay Shops”. In the section on “About Me” pages Alex discusses how to use your own about me page creatively to generate traffic, and in the section on “eBay Shops” he discusses the benefits of getting your own shop. The creative about me page ideas are good, solid ideas, and I know that they work because I implement them myself. The benefits that Alex lists as factors to get your own eBay shop are also good reasons which should get you thinking about opening your own eBay shop. However, I feel Alex could have gone into greater detail explaining both these topics.

In the next section of Easy Profit Auctions, Alex provides customers with over 20 videos related to selling ebooks on eBay. The topics he covers in these videos include “Leave a feedback trail”, “Brand your Ebooks”, “Automate Ebay 100%”, “Backend Selling on your Thankyou Page” and much more. To be honest I didn’t have chance to watch all the videos but the one I did watch, “Automate Ebay 100%”, was very detailed. In this video Alex dictates step-by-step instructions on how to set up all your eBay emails to be sent automatically and also how to use these emails to generate a little extra traffic. All in all a great video. If any of the other 20+ are half as good to go buy then this is a great resource from Easy Profit Auctions.

After this Alex also provides a collection of audio interviews with big Internet Marketing names including Mike Filsaime and Jason James. These are again valuable resources and I always feel it’s nice to hear other people’s success stories.

The final section of Easy Profit Auctions is “Bonuses” which gives customers access to further free resources. These free resources include; SmartDD (a digital delivery solution), lots of resellable ebooks, free courses and a collection of private label content. Alex also provides access to his tele-conferences in this section. Overall, it looks like a good collection of bonuses with plenty of content made available. I didn’t have a chance to check it all out, but from my initial browse it looks like a great addition to the Easy Profit Auctions site.

On top of all the above sections, Alex Jeffreys also provides Easy Profit Auction customers with a forum. After a quick browse of the forum it looks like a friendly place and a good source of information. It’s a nice addition to the membership site as it allows customers to come together and discuss the ideas they have learnt, ask for help when needed, and integrate with like minded eBay ebook sellers.

In conclusion I found Easy Profit Auctions to be a very good resource for eBay ebook sellers, particularly for the price that Alex is charging. He covers a lot of information in his membership site and provides some great bonuses for customers. My main criticism is that I feel maybe Alex has taken on too much with this membership website which means not all topics are covered with the same level of detail. For example, the “Auction Tips” section contains an incredible amount of details, whereas the “About Me Page” and “eBay Shop” sections are considerably less detailed.

Overall, I would recommend Easy Profit Auctions to eBay ebook sellers who are relatively new to the game. Although there is information here which caters to the more experienced eBay ebook sellers, new sellers will gain more. To illustrate this point further I would say that I am a relatively experienced eBay ebook seller, who has done a good level of research into selling ebooks on eBay. I’ve also put my research into practice over a number of years. Because I have a good working knowledge of eBay, many of the ideas Alex discusses are not new to me. However, if I had come across this information two or three years ago then I would have benefited highly from lots of new ideas. I still did learn some new things but I feel ideas such as; using your about me page creatively, the benefits of having an eBay store, and using HTML in your auctions would benefit new eBay ebook sellers the most.

GOOD POINTS

• Alex makes a valid point in that you need to be creating your own ebooks, and provides multiple ideas to get you started on this trail.
• Alex provides a good, comprehensive list of tools that will aid eBay ebook sellers.
• The HTML resource Alex provides is great for those who need to add some sparkle to their eBay auctions.
• The “Auction Tips” section is one of the best sources I have read on creating an eBay listing to sell ebooks.
• Alex provides a multitude of great resources including videos, ebooks, software and courses which are probably worth the price of membership alone.
• The forum is a nice addition which adds a personal touch to Easy Profit Auctions.

BAD POINTS

• Some sections are lacking information including the “About Me Pages” and “eBay Shop” sections.
• Some sections do seem like they have been added as filler content, for example the section on keeping track of traffic to your eBay auctions.
• For some of the resources you have to provide your email address to gain access.

HOW I HAVE GAINED FROM EASY PROFIT AUCTIONS
As I said in the review, although there is a lot of great information in Easy Profit Auctions, I am already implementing a lot of them. However, I did learn a few things including some valuable ebook creation tips and some list building tips I had never considered before.

*****

If you want to join Easy Profit Auctions Click Here.

*****

EBOOK DETAILS
File Size: 904kb Zipped, 1,003kb Unzipped.
Number of Pages: 53
Format: Adobe Acrobat (.pdf)
Subject: A guide to setting up multiple income streams using eBay.
Other Information: You can download a free leaked chapter from Auction Profits Streams by Clicking Here.

ABOUT JOHN THORNHILL (AUTHOR OF AUCTION PROFIT STREAMS)
John Thornhill (aka eBay PowerSeller PlanetSMS) has been selling information products on eBay for many years and has over 10,000 positive feedback comments. He also runs the successful PlanetSMS Newsletter which provides valuable tips to those selling ebooks on eBay.

ABOUT AUCTION PROFIT STREAMS
Inside Auction Profit Streams, the author John Thornhill explains how to use eBay to create multiple income streams which are almost fully automated. With each of the income streams he outlines, John also provides proof of his earnings for that method. The topics covered inside Auction Profit Streams include:

• Building a list of Subscribers!!
• The importance of MULTIPLE streams of income!!
• Your most valuable asset and how to maintain it!!
• The Pros and Cons of Resell Rights!!
• The best subjects for Ebooks!!
• How to create your very own Ebook!!
• Selling your Ebook Successfully!!
• How to make money WITHOUT your own Product!!
• Profiting from Private Label Content!!
• Becoming an Expert in your field!!

John begins his ebook by explaining the importance of building a mailing list. Throughout the ebook he also suggests potential ways to build your mailing list. Although he doesn’t go into great detail on how to build your mailing list, the point John makes is very valid. With a mailing list you get a potential customer for life which is one of the most important assets you can have. Overall, Auction Profit Streams does offer enough information for you to get your own mailing list started, although there are better ebooks on the topic. However, since this isn’t the main topic of the ebook I feel it is one that John covers more than adequately considering the subject matter.

In the next chapter John moves on to describe your most valuable asset - your eBay feedback. In this section John describes how to keep your feedback above 99% positive. He outlines methods he uses and provides actual examples. John also explains how to get negative feedback removed if need be. This chapter contains very good information and John’s excellent feedback record proves that not only does he use this information himself, but that it is effective.

After a description of why you should be selling information products, John then moves on to the benefits of selling ebooks with resell rights. These are not the typical benefits you would expect such as being easy to obtain, easy to sell or that they are an easy way to make money. Instead John describes the benefits of creating and selling your own ebook which are much more powerful than those already outlined. It is largely because of this section that I have started putting more of an effort into writing my own ebooks with resell rights. John then finishes the chapter with tips on how to make sure your ebook with resell rights sells well. Overall this is an excellent chapter and a real gem for ebook sellers on eBay.

In the next chapter John attempts to answer the question ‘What should I write about?’ In this section he includes a list of information product best sellers. Although this information is good, it is probably information you have read in multiple ebooks before. Therefore, I felt this chapter wasn’t as strong as the previous chapters in Auction Profit Streams.

Following this John moves on to describe how to create your very own ebook. He begins by explaining how to effectively research your chosen ebook topic. Using the fictional topic of “Dog Training” (a topic which John knows nothing about) he shows step-by-step, the process he would follow to research the topic and includes screenshots. John follows this up by writing about how to devise an effective title, what information you should actually put in your ebook and finally how to compile it. This topic is covered very well within this chapter. Although ebooks such as Ebay Auction Income Streams and The One Month Magnate go into more detail on the topic, that is the only thing they focus on. This is just one of many sections in Auction Profit Streams, and therefore I feel John has done a great job of writing down everything you need to do when creating your own ebook. Not only does he cover the basics of creating your ebook but he also includes some additional ideas, allowing your ebook to make you even more money.

Next Auction Profit Streams moves on to describe how to sell your ebook. First, John covers pricing your ebook. He outlines the approximate prices you should be charging depending on what you are trying to achieve with your ebook. Then John tells you how to create a top selling auction title and auction listing/sales page. The auction design tips include; how to design attractive HTML auctions (with links to the relevant tools you will need), what to include in your listing, what not to include in your listing and which fonts and colours to use. Since I have been selling ebooks on eBay for some time a lot of this information is not new to me. However, this chapter is extremely detailed and full of useful information for those who do not know how to design attractive HTML auctions or who do not have much experience selling ebooks on eBay. Furthermore, John provides lots of useful tools for the beginner who may struggle with auction listing design. Overall, the information in this chapter is very detailed and very useful, just not so applicable to the more advanced ebook seller.

In the next chapter John moves on to describe how to promote your products and/or your brand, both before and after a sale. These promotional methods are all effective and free. Although I knew about some of the promotional methods John outlined already, they are still very useful for the beginner. However, John’s focus on how to maximise the effectiveness of your download page contained a lot of new information for me. Prior to reading this ebook I used to just distribute the download link to customers when a sale was made. However, now I direct customers to a download page as I realise the importance of it in a promotional sense. Overall, I found this section very insightful and I learnt something new from it. The information was very valuable to me, even though I have been selling ebooks on eBay for a number of years.

John then moves on to write in detail about private label content and how he uses it. This chapter is again very detailed and in particular the latter section is my favourite. At the moment I do not use private label content, although after reading this section I am likely to start in the near future. At the end of the chapter John outlines how private label content can be used to generate a monthly recurring income which increases each month, an idea I will definitely be following up. In conclusion I found this chapter to be another insightful one from John and full of ideas which I had not considered before.

Auction Profit Streams finishes with the chapters; ‘How to become an expert in your field’, ‘Tips, Tricks, Methods and Secrets’, ‘More Money Making Ideas’ and a ‘Step by Step Guide to creating an Income Stream.’ These mainly sum up the ideas in the ebook and provide the reader with a few additional tips, although they do conclude the ebook nicely.

Overall, I found Auction Profit Streams to be an extremely informative text. Even as an eBay ebook seller of some years I still found new ideas in the ebook which have helped me. The ebook is also very well laid out, and flows in a way so that you can implement the ideas as you read. Whether you are a beginner or a more experienced eBay ebook seller, I am sure you will find some new ideas inside Auction Profit Streams. My only criticism of the ebook is that in certain areas John suggests getting a website and mailing list, but does not describe where you would go to get these tools. Although this is not a problem which affects me, I could imagine relative beginners not knowing where to search for these. Also, some of the information is repeated in John’s newsletter and previous ebooks, although to his credit John does state this inside Auction Profit Streams. Despite these minor criticisms, I would recommend Auction Profit Streams to anyone selling information products on eBay as a must read.

GOOD POINTS

• Provides you with ideas to create multiple income streams using eBay.
• Very good information for eBay ebook sellers who are beginners and some new ideas for the more experienced eBay ebook sellers.
• The chapter on selling ebooks with resell rights is very informative.
• The section on the importance of the download page provided me with fresh new ideas.
• The section on private label content will be very useful to me in the future and was a real eye opener.

BAD POINTS

• There are some promotional methods that John misses out on e.g. Google Adwords.
• If you have been subscribed to John’s newsletter for some time and/or purchased some of his products, then some of the information in Auction Profit Streams will be repeated.
• No links to website hosting and mailing list companies are provided.

HOW I HAVE GAINED FROM AUCTION PROFIT STREAMS
The main thing I gained from Auction Profit Streams is the importance of the download page. Previously, I sent customers a link to the actual file for them to download. However, now I send customers to a download page as not only does it look more professional, but it also provides an excellent promotional opportunity. I have also been educated on the value of private label content, and I am sure I will be taking advantage of it in the near future. Furthermore, I am now putting greater effort into writing my own content, as Auction Profit Streams has really outlined the value of this to me. Overall, I have gained significantly from Auction Profit Streams, particularly compared to other ebooks I have reviewed.

*****

If you want to purchase Auction Profit Streams Click Here.

*****